Advertising Guidelines

Print Ads
Resolution should be 300 dpi or higher, so the ad can be adjusted to 300 dpi. Acceptable file formats include the following: tiff, jpeg, eps, gift, and pdf.  Please review the list below and specs to the right for ad size options.

  • Full Page - 7.85" (w) x 10.5" (h)
  • Half Page Vertical - 3.9" (w) x 10.5" (h)
  • Half Page Horizontal - 7.85" (w) x 5.25" (h)
  • Quarter Page Vertical - 3.9" (w) x 5.25" (h)
  • Quarter Page Horizontal - 7.85" (w) x 2.5" (h)
  • Merchants for Madison - 3.6" (w) x 1.25" (h)
Radio Specifications
Preferred delivery method is in MP3 or WAV file through email.  Hard compact disc is also accepted.

Ads must be received by February 1 for spring sports, July 15 for fall sports, and October 25 for basketball.

Payment Information
Jeff Souder, MSC 2301
Phone: (540) 568-2367
Fax: (540) 568-3365
James Madison University
University Business Office
302 Warren Hall, MSC 3518
Harrisonburg, VA 22807

Thank you for your interest in advertising with JMU Athletics.  To send completed ads or for further questions, please contact Kyle Yeager, Director of Business Relations at or (540) 568-6398.